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How To Sell Items Online Through The Internet

Step 2. Prepare

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Do your research before listing your object.

Find out its current value. To learn how, click here.

See how other people position similar items. Think about the following:

  • The category in which your items is to be listed.
  • A Header that describes the item in a few words. When thinking about what words to use in the header/title:
    • Keep in mind that most searches on auction sites are done by titles rather than descriptions.
    • Use as many of the words people search on as possible.
    • Avoid words such as "unique" or "wonderful." They take up precious space and don't add anything of value.
  • A description of the item (preferably under 500 words).
    • If possible, appeal to collectors in your description. For instance, if you list a guitar and a particular rock star used a similar guitar, say so.
    • Be honest in your description. If the item is more flawed than you describe, buyers will be disappointed. Disappointed buyers give sellers a bad rating, which will make future sales more difficult.
  • If possible, have at least one color photograph of the item which shows the item clearly -- preferably with nothing else in the photo. If the photograph is not digital, scan it into the computer. If you don't have a scanner, a stand-alone scanner is not very expensive. Alternatively, ask a friend who has one to help or go to a copy shop which has one. The process only takes a few minutes.


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